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Volkswagen introduit sa citadine VW Up!, en laquelle elle place de nombreux espoirs, par différents concept car attirants, décalés, cassant l'image de sérieux, de rigidité de VW. Cette VW Buggy Up!
se veut un hommage aux premiers buggies, qui étaient conçus en Californie sur une base de VW Beetle. VW insiste de façon récurrente sur ce lien entre sa Up! et sa Beetle, pour le côté économique,
de grande diffusion, populaire,…
Présentation du design extérieur du concept-car VW Buggy Up!
Quelques dessins du concept-car VW Buggy Up!.
PRESS RELEASE: VOLKSWAGEN BUGGY UP! (2011)
(from Volkswagen Press Release) VW Buggy Up!.
A buggy is more than a car, it is an automotive lifestyle feeling. Born in California in the 1960s. Based on the Beetle, which provided the engine and chassis. The rest was invented by buggy pioneers like American Bruce Meyers. Out of GRP, or glass-reinforced plastic. Buggies have had a cult following right up to today. That is reason enough for Volkswagen to now show a 21st century buggy concept based on the new up!. Not of GRP, but instead of strong, high-tech, lightweight construction steels. Yet, in developing the two-seater concept, the study still follows the original approach of the historic models from California.
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